Social media here, social media there – we have been hearing this term so much in the past year but this year brings more exciting changes that we should all look forward to. I was reading an article by Gary Woodill on this exact topic and I found myself nodding in agreement as I read his points. Here are some of them that I found most interesting.
People now deliberately seek meaningful connection, self-expression, and a relevant and receptive community.
Though this isn’t exactly a big change, I can see how people are looking to social media more and more to make connections. Even people who would not normally interact in real life find connections through social media.
Companies that deliver beautifully designed, easy-to-use, searchable, flexible, aggregating platforms will become more important than any social media tool by itself.
This reminds me of my recent post on not relying too much on a single platform. In this day and age, there are just too many platforms to focus on one. If there is such a tool that would link many platforms together, that would certainly be a success. I have already seen Plurk-Facebook integration in the past month and I bet we will be seeing more of these soon.
Social media’s new job descriptions will call on subject-matter experts who can plan for relevant interaction within networks and aggregating platforms and bring together products, services, and people.
This spells good news for those who may want to work in this field. The term “subject-matter experts” spans so much and opens up a lot of possibilities for the average person. Who knows, you might find yourself working in this sector in the very near future!
Visit Gary Woodill’s main article for the complete list.
