When I wrote my post, “Feeding the World Through Social Media”, just several weeks ago little did I know just how much more relevant it will be today.
The news is plastered with everything that’s been happening in Haiti and while it’s been shocking, sad, and tragic the support and goodwill that people from all over the world has shown is very heartening. It shows that we care.
In the midst of all these we can see just how much social media is becoming more and important in our daily lives. Even before the news went global on the TV people already began posting about the quake right after the event. We can not discount the role that the internet and social media played in recent events.
This is why I believe it is a good time to reiterate my call for businesses to use social media more and more for their charity work.
However, in light of what happened and is happening to Haiti I want to encourage businesses to redirect customers to trusted charities working in Haiti. You can go to Google’s Disaster Relief page for this. This is not only to lessen your load, after all it is no easy task to organize this things, but also to allay your customers’ fears of being scammed to rest.
Don’t just give to charity but provide a way to make it easier and maybe more rewarding for people to give. You can do this by simply providing a link on your site, retweeting and posting charity links on your social media accounts, giving discount coupons to givers, or selling limited edition Haiti products (100% goes to charity!). Every little bit counts!
Let’s help rebuild Haiti through social media!